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So what does Blockbuster have to do with your voice over business?
Let me tell you.
Throughout the 1990s, Blockbuster was the dominant firm in the video rental market. By 2004, it employed over 80,000 people and had more than 9,000 stores worldwide.
By 2010, it had filed for bankruptcy. What happened? Netflix, a startup in the industry, grew to dominance with a new delivery system and business model. Ironically, Blockbuster turned down multiple opportunities to buy Netflix for just $50 million in 2000. In 2017, Netflix had total assets of over $19 billion.
Graham, Stedman. Identity Leadership . Center Street. Kindle Edition.
The significance of this to you as a voice over artists is huge.
Much of the advice in the voice over industry in regards to business development is old. It worked in the '90s but not anymore.
The landscape has changed and is ever evolving. We no longer have to go into a studio to record. We have our own home pro studios.
We no longer...
You have been in voice over for years and you are still struggling to get clients. Why is this?
You see others that may not even be as talented as you pass you by. You are frustrated and let's be honest.
You are even considering quitting.
This is truly sad because you are are a great talent and you are a beast when it comes to audio production.
But you still only get a few jobs a month and those jobs don't even get you close to being a full-time voice over.
What I am about to tell you may seem harsh at times but it is true.
However...
If you heed this advice it may make the difference for you to live your dream as full-time VO.
1. Lack Of Patience
This is hands down the biggest problem for you. You are also telling yourself lies about it.
Building a successful voice over business takes time. You may intellectually know this, but your actions are not lining up.
You watch all the YouTube videos, webinars, and read all the blogs that offer you tips...
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